August 22, 2018
Massive walks, runs and rides dominated the early days of peer to peer fundraising, and while these types of initiatives can still bring in much needed funds, there is a growing need to develop new and interesting ideas for campaigns. Today, a lot of people who are looking to support a good cause are going to be drawn in by what is different and unique.
Here are some unique peer to peer fundraising ideas that just might inspire your non-profit:
1. Be Bold Be Bald
August 16, 2018
The Importance of a Branded Peer to Peer Fundraising Campaign
July 31, 2018
The Master List of Peer to Peer Fundraising Ideas
How It Works:
July 26, 2018
Auditing Your Peer to Peer Fundraising Campaign
When you work for a non-profit, you always having to think ahead to the next fundraiser and when you do, it’s important to take stock of the past. If you want your next campaign to be successful, you should be conducting an audit of your latest peer to peer fundraising campaign.
July 20, 2018
How Wearable Technology is Changing Peer to Peer Fundraising Campaigns
Peer to peer fundraising campaigns have traditionally focused on in-person events such as walks, runs or other competitions. Now, more people are purchasing wearable technology and it’s influencing the look and feel of fundraisers.
July 5, 2018
3 Tips to Increase the Success of Your Event-Based Peer to Peer Fundraising Campaign
Fundraising has a long history. One hundred years ago, people held bake sales, jumble sales (which we call garage sales today), and even sponsored walks. Events like this raised much-needed funds for small community organizations but they also brought people together so they could inspire each other and celebrate their collective pride in doing good. In some respects, it isn’t much different today except we have the ability to spread the word about fundraising much further thanks to the advent of the Internet.
Whatever your event is today, you can use peer to peer fundraising to raise awareness and funds while involving supporters in the fundraising process. Here are some tips to help your event-based peer to peer fundraising campaign reach the kind of success you’re looking for:
1. Develop a unique twist
June 22, 2018
5 Reasons to Stick with Peer to Peer Fundraising
While there has been a steady rise in peer to peer fundraising initiatives over the last decade, Peer-to-Peer Thirty, an annual study on fundraising in the United States shows that the largest campaigns in the country raised 1.45 billion in 2017 – a drop of 6.7 percent compared to the previous year.
However, when they dove deeper and conducted interviews with both peer to peer fundraising participants and non-profit leaders, they discovered that peer to peer fundraising seems to be in transition. In efforts to maximize results, more organizations are turning to multiple peer to peer fundraising campaigns to raise funds instead of running just one large nation-wide initiative.
June 14, 2018
8 Ways to Help Peer to Peer Fundraising Participants Raise More
Imagine what it is like for someone taking part in a peer to peer fundraiser for the first time. There is usually initial excitement about getting involved then a feeling of bewilderment since it is unchartered territory. There are also those who have taken part in peer-to-peer fundraising before but don’t really understand best practices to maximize their results.
June 6, 2018
Peer to Peer Fundraising Mistakes to Avoid
It’s easy to get excited about the opportunities that peer to peer fundraising present. This type of fundraising not only allows for substantial generation of new revenue for your organization but also helps extend brand awareness, which is something that was a lot harder before the advent of the Internet. Being enthused about peer to peer fundraising is important since a good douse of energy is needed for campaigns like this; however, how you execute will determine your success or failure.
Peer to peer fundraising has been around long enough to observe what works and what doesn’t. It can be helpful to learn from other’s mistakes, so here we look at some common errors with peer to peer fundraising campaigns and how you can avoid them.
Poor or no call-to-action
May 23, 2018
Turning Volunteers into P2P Participants
It is true that peer-to-peer fundraising allows non-profits to leverage their supporters to fundraise on their behalf, but reaching out to a whole new audience can seem like a big challenge when the online world is inundated with information on a constant basis. What many non-profits forget is that they have a base to get them started. That base is, volunteers.
Big or small, most non-profits have volunteers who are already involved in their organization in some way. If your non-profit is new to p2p then you can consider approaching a few of your volunteers to become personal fundraisers. You can easily talk to them face-to-face or contact them via personalized emails. Providing clear instructions on how to participate in peer-to-peer campaigns or providing a link to your p2p platform can make the process seamless.